Illustration

Help Green America bring marketing materials to life with a compelling visual or a custom illustration that conveys the defining characteristics of their organization.
Green America
Washington, DC, USA
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Green America
Washington, DC, USA

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Posted July 22nd

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Project Details

What We Need
  • A high-resolution digital version of an illustration that can be used across multiple channels (web, print, and/or merchandising)
Additional Details

Green America
www.GreenAmerica.org
is looking for a single-color (B&W)/flat color illustration or logo to update or replace one used on t-shirts, tote bags, and other premium/promotional merchandise. The organization is also open to the new design being more words than graphic--a bold or clever statement.

What We Have In Place
  • We currently have an existing design we'd like to update or replace, which should make it easy for you to get started. We also have brand guidelines and other organizational materials,, and the ability to provide any other information you need.
How This Will Help
This project will save us $4,212 , allowing us to invest in our programs addressing climate, food, finance, labor, social justice, and green living

Our current premium merchandise could use a refresh, which coincides with a need to place orders for some items we keep on hand at all times.

Project Plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager sends Professional existing branding or marketing materials
  • Volunteer Manager provides Professional with relevant background information on the Organization, mission, and core values
1
Milestone 1: Brainstorm
  • Professional and Volunteer Manager meet to discuss goals, target audience, and how the illustration will be utilized
  • Volunteer Manager and Professional align expectations for the initial drawings and agree upon a timeline
2
Milestone 2: Preliminary Sketching
  • Professional drafts and presents three concepts for the Organization’s illustration
  • Volunteer Manager chooses a favorite concept and provides up to two rounds of feedback, which the Professional uses to refine the Illustration
3
Milestone 3: Presentation of Deliverables
  • Professional delivers a final version of the Illustration in digital form
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About The Org

Green America
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Posted by
Rob H.

Membership Marketing Manager

Our Mission

Our mission is to harness economic power--the strength of consumers, investors, businesses, and the marketplace--to create a socially just and environmentally sustainable society.