Illustration

Help Netzwerk Bluehende Landschaft (Mellifera e.V.) bring marketing materials to life with a compelling visual or a custom illustration that conveys the defining characteristics of their organization.
Netzwerk Bluehende Landschaft (Mellifera e.V.)
Rosenfeld, Germany
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Netzwerk Bluehende Landschaft (Mellifera e.V.)
Rosenfeld, Germany

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Posted November 13th

Project Details

What We Need
  • A high-resolution digital version of an illustration that can be used across multiple channels (web, print, and/or merchandising)
Additional Details

Our mission is to transform the whole cultural landscape into a diverse and richly structured habitat for pollinating insects like bees, bumlebees and butterflies. What do "richly structred" mean and what measures do we have in mind? We always explain that in a lot of words and long paragraphs. We strive for an illustrationof an idealized landscape with all elements, humans, flower strips, flowering roof tops, blooming street margins and what not.

What We Have In Place
  • We have a first self-made draft and a very good idea (list) of elements, which are tobe depicted (flower strips, field and street margins, meadows with happy cows, flowering gardens, graveyards...). We also have definitions for our corporate design with fonts, colours, logos and decorative elements. As Biologists / Ecologists, we absolutely lack the graphical/artistic talent to do an illustration with all these elements, which should be comprised of many elements but still should feel light&fun.
How This Will Help
This project will save us $4,212 , allowing us to collect scientists, practitioners and more to reccomend actions in writing, which we can distribute for free on our website to anybody who can make a difference - which es basically everybody!

Biodiversity loss is an even greater threat than e.g. climate change (https://i0.wp.com/mackaycartoons.net/wp-content/uploads/2020/03/2020-03-11revised3.jpg). But the public and even relevant parts of society don't recognize that topic. OurVision can change that, but it is too complex to communicate in an easy and fun way using text.An Illustration should do the trick and make everybody sympathise with thevision and feel adressed to get to actionin their own life /environment.

Project Plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager sends Professional existing branding or marketing materials
  • Volunteer Manager provides Professional with relevant background information on the Organization, mission, and core values
1
Milestone 1: Brainstorm
  • Professional and Volunteer Manager meet to discuss goals, target audience, and how the illustration will be utilized
  • Volunteer Manager and Professional align expectations for the initial drawings and agree upon a timeline
2
Milestone 2: Preliminary Sketching
  • Professional drafts and presents three concepts for the Organization’s illustration
  • Volunteer Manager chooses a favorite concept and provides up to two rounds of feedback, which the Professional uses to refine the Illustration
3
Milestone 3: Presentation of Deliverables
  • Professional delivers a final version of the Illustration in digital form
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About The Org

Netzwerk Bluehende Landschaft (Mellifera e.V.)
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Posted by
Matthias W.

Biologist, Head of NBL

Our Mission

English:
"We want to inspire, allure and empower people to create and foster habitats of pollinating insects. Together, we shape and improve those habitats in order to reach our vision of a flowering landscape".

German (Original):
"Wir wollen Menschen fur die Schaffung und Pflege der Lebensraume von blutenbesuchenden Insekten begeistern, gewinnen und befahigen. Gemeinsam gestalten und verbessern wir Lebensraume, um unsere Vision einer lebenswerten bluhenden Landschaft zu erreichen."