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Website Content Plan

Help Changing Tides Foundation get organized for their website development project by identifying what types of information and images they need, and creating a plan to pull it all together.
Changing Tides Foundation
Encinitas, CA, USA
Changing Tides Foundation
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Changing Tides Foundation
Encinitas, CA, USA

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Cause
Environment
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Communications Marketing

Posted October 23rd

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Website Content Plan

Project details

What we need
  • A document outlining each page and section of the website, with descriptions of written and visual content for each
  • An assessment of the written content, specifically indicating where written content is final, draft (needs editing), or needs to be written from scratch
  • An assessment of the visual content, specifically indicating which visual assets are ready and which need to be created or sourced
  • Advice on how to collect content from other places (e.g., marketing materials, grant proposals, event photos, etc.) and edit it for the website
  • Note: This project is for content planning only. For additional support, see the Website Creation: Build a Brand New Site bundle
What we have in place
  • We currently have shopify, mailchimp and instagram analytics, which should make it easy for you to get started. We also have a survey we are about to launch., and the ability to provide any other information you need.
How this will help
This project will save us $6,886 , allowing us to use every dollar we raise to benefit our projects.

This project is important because we are having trouble communicating our new mission to our audience based on our previous website. We are launching new programs and want to be able to revamp our website to make it more relevant and interactive.

Project plan

P
Prep: Introduction & Kick-Off
  • Volunteer Manager explains website goals and primary audience
  • Volunteer Manager shares examples of other websites they like and sends any existing content and visual assets to Volunteer
  • Volunteer asks questions to get a full understanding of website content needs
  • Volunteer creates rough outline of website pages and content sections that content will be needed for
  • Both parties review our pro-tips for Organizations and Volunteers to ensure the project is set up for success
1
Milestone 1: Review Draft Plan
  • Volunteer provides draft of the website content plan, including a description of the type of written and visual content needed for each page or section on the site
  • Volunteer makes suggestions as to which existing content from other materials (grant proposals, fliers, etc.) can be used for each section
  • Volunteer and Volunteer Manager discuss plan and identify the status of the written and visual content (i.e., which elements are final, which are in draft form and need editing, and which do not exist yet and need to be written or sourced)
  • Up to 2 rounds of feedback
2
Milestone 2: Review Final Plan
  • Volunteer and Volunteer Manager meet to review the content plan to make sure that all required content has been identified and the flow of information on the website will be clear and compelling
  • (Optional): The Volunteer may offer to proofread and/or edit the draft written content, and/or may offer to help the Volunteer Manager source images and other visual assets for the website.
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About the org

Changing Tides Foundation
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Causes
Environment Community & economic development Gender equity & justice
Posted by
Becky M
Becky M.

Co-Founder

Our mission

Our Mission is to Empower Women to Protect the Planet and Promote Inclusivity in the Ocean and Beyond.

Testimonials

Read the Impact Story
Maxine was an absolute dream to work with. She really went above and beyond the call of duty and helped us create an incredible website that really tells our story. She is a woman of many talents, super well-organized and a great project director and graphic artist. We have made a friend for life!
Becky M.
Becky M.

Co-Founder

Website Content Plan Project

Changing Tides Foundation is SO RAD. I felt so lucky to contribute to their new website and along the way learned so much about their process while also dialing in mine. This project was a total win for everyone involved and I'm so glad we connected! Total honor working with these awesome ladies... this experience was priceless.
Maxine T.
Maxine T.

Designer