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Logo Design

Help CalWild elevate their visual identity with a new or refreshed logo.
CalWild
Oakland, CA, USA
CalWild
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CalWild
Oakland, CA, USA

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Cause
Environment
Skills
Graphic design

Posted September 17th

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Logo Design

Project details

What we need
  • High-resolution logo delivered in vector (.ai, .svg, .eps) and raster (.png, .jpg, .tiff) file formats for digital and print use.
Additional details

We're building out our business/corporate giving program and need a handy logo, maybe in 2 iterations, to help with the branding.

What we have in place
  • We currently have pre-existing brand guidelines, which should make it easy for you to get started. We also have other org/program logos for contrast, and the ability to provide any other information you need.
How this will help
This project will save us $2,397 , allowing us to focus on the other aspect of our development plan, which is major donors

Foundation funding for conservation is only getting more difficult due to COVID, so we are trying to build out other sides of our development/fundraising, including corporate/Annual Business Memberships. These groups have larger pools of resources than individuals on average and can therefore sustain our organization in bigger and longer ways.

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides Professional with current logo (if available), branding guidelines, and any existing marketing/communications materials
  • Volunteer Manager sends Professional examples of logos, brands, and design elements preferred, and links to website and social media pages
1
Milestone 1: Brainstorm
  • Professional and Volunteer Manager connect to discuss the branding goals, target audience, and preferred design elements
  • Professional and Volunteer Manager agree upon a style concept
  • Professional creates up to 6 thumbnail sketches of rough ideas for client to review
2
Milestone 2: Logo Design
  • Volunteer Manager selects 3 of the design options and provides feedback
  • Professional takes sketches and creates up to 3 digital drafts for the logo design based on feedback, and shares with the Volunteer Manager for more feedback
  • Volunteer Manager selects 1 of the design options and provides feedback
3
Milestone 3: Final Design and Handoff
  • Based on feedback, professional creates the final logo design, and iterates upon the design for final delivery, including versions of the logo for different uses (e.g., black & white, full color, and formats for print and digital use)
  • Professional delivers the final version of the logo including specifications for usage (colors, size, etc.)
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About the org

CalWild
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Causes
Environment Animals
Posted by
Mark G
Mark G.

Interim Executive Director

Our mission

The California Wilderness Coalition (CalWild) protects and restores the state's wildest natural landscapes and watersheds on public lands. These important wild places provide clean air and water, refuges for wildlife, and outstanding opportunities for recreation and spiritual renewal for people. CalWild is the only statewide organization dedicated solely to protecting and restoring the wild places and native biodiversity of California's public lands.

Testimonials

Read the Impact Story
I was really happy with what we got done here. In a one-member department, it's really helpful to spitball with pros like Glenn and utilize the strengths of volunteers.
Mark G.
Mark G.

Interim Executive Director

Logo Design Project

Dup at CWC is intelligent, open-minded and wonderful to collaborate with. Dup deftly facilitated the project and made it a meaningful and successful project.
Glenn S.
Glenn S.

Volunteer