Copywriting

Help Food Forward express their voice and articulate their key messages with well-written and compelling marketing and communications materials.
Food Forward
North Hollywood, CA, USA
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Food Forward
North Hollywood, CA, USA

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Posted September 16th

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Project details

What we need
  • Well-written and compelling copy for marketing or communication materials; examples include a brochure, blog post, one-pager/fact sheet, fundraising/promotional materials
  • Messaging that is consistent with brand identity, public relations strategy and communications objectives
Additional details

We're looking for someone to edit 5 two-page documents that outline the major components of our food recovery work, as well as contain tips and brainstorming questions for those who want to start similar work in their own communities. We'd like these 5 documents to be able to stand alone or be combined together and read as one document. Though grammar edits are helpful, we're most interested in edits that address unnecessary content and possible areas of confusion from our readers' perspectives.

What we have in place
  • We currently have a full draft and a first-round edit of all documents, which should make it easy for you to get started. We also have 2-3 staff members who are able to help with this project, and the ability to provide any other information you need.
How this will help
This project will save us $4,212 , allowing us to more efficiently and effectively support others who want to do food recovery work.

Folks from across the country regularly contact us with questions about how to recover excess food or start an organization like Food Forward in their own communities. We are excited to be able to provide these documents and support more folks who are fighting food waste and food insecurity. After 11 years of food recovery work, we feel privileged to share our expertise with those just getting started on their journeys.

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides examples of existing communications and marketing materials such as links to website and social media, brochures, and other collateral
  • Volunteer Manager provides brand messaging guide and marketing strategy (if applicable)
  • Volunteer Manager communicates initial concept for deliverables to be created
1
Milestone 1: Information Gathering
  • Volunteer Manager and Professional connect to discuss goals of copywriting deliverables, target audience, and desired style and tone of writing
2
Milestone 2: First Draft
  • Professional shares first drafts of copy with Volunteer Manager for feedback with respect to style, tone, clarity, and length
3
Milestone 3: Finalize Copy
  • Professional incorporates feedback and submits final copy for review
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About the org

Food Forward
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Posted by
Betsy S.

Volunteer Engagement Manager

Our mission

Food Forward fights hunger and prevents food waste by rescuing fresh surplus produce, connecting this abundance with people in need and inspiring others to do the same.

What we do

We collect fresh fruits and vegetables that would normally go to waste from backyard fruit trees, public orchards, farmers markets, and the downtown Los Angeles Wholesale Produce Market. 100% of the produce we recover is donated to hunger relief agencies across 8 counties in Southern California.

Testimonials

Kathleen was fantastic! She provided helpful, clear edits and questions that helped us refine our thoughts. She was quick to respond, too. We felt like she really took the time to understand our organization's and project's goals so that her edits weren't just surface level. She was able to provide an outside perspective that allowed us to understand how our information would be perceived by folks who were new to our organization. We would highly recommend Kathleen and her work!
Betsy S.
Betsy S.

Volunteer Engagement Manager

Copywriting Project

(No testimonial has been submitted by Kathleen)