Google Ads Set Up
Google Ads Set Up
Project details
What we need
- Set up of Google Ads
- Training for staff on how to monitor performance and update Google Ads going forward
- Optional: Set up integration between Google Ads and Google Analytics
Additional details
We just got accepted into Google Ad Grants and now I am struggling to understand how to best use it for our business. I could use some help learning the ropes of AdWords, understanding best practices, and I could use some help understanding how to nonprofits use google Adwords successfully.
What we have in place
- We currently have Ad Grants, which should make it easy for you to get started. We also have a website and an active blog, and the ability to provide any other information you need.
How this will help
This project will save us $3,486 , allowing us to dedicate $3,486 worth of attorney hours to the people who need it most.
We are currently trying to spread brand awareness and I believe that Google Adgrants can help with this! If more people know about our services then more people can benefit from them! But our service is unique so I think a big hurdle will be finding relative keyword phrases that rank high enough for our ads to show! At least that is what I am struggling with right now.
Project plan
Our mission
FOSTER EQUAL ACCESS TO ENVIRONMENTAL JUSTICE
providing legal services and promoting the fair treatment and meaningful involvement of all people in the development, implementation, and enforcement of environmental laws, to allow for equal access to environmental decision-making processes and equal protection under the law;
PROVIDE EDUCATION IN LEGAL SERVICES ENTREPRENEURSHIP
educating young attorneys in legal services entrepreneurship and incubating legal services organizations to serve the needs of underserved low- and middle-income clients;
SUPPORT COMMUNITY EMPOWERMENT
stimulating economies in Appalachia through environmental legal services and counseling to allow the underserved to make decisions about solutions to environmental challenges across the region.