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Website Copywriting

Help The Honeybee Conservancy improve their visibility in web search results by refreshing their website with clear and engaging copy that incorporates search engine optimization keywords.
The Honeybee Conservancy
New York, NY, USA
The Honeybee Conservancy
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The Honeybee Conservancy
New York, NY, USA

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Animals
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Digital marketing Search engine marketing Writing

Posted November 8th

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Website Copywriting

Project details

What we need
  • Tightly-written web copy of up to to eight pages of 200-300 words each
  • The opportunity to work closely with an experienced, SEO literate copywriter
Additional details

The Honeybee Conservancy is excited to give an experienced Copywriter the opportunity to produce 5-10 Articles on specific Native Bees to be highlighted on our website. Native Bee articles will follow trend of existing articles currently found on the website and may also be highlighted in our monthly newsletter.

What we have in place
  • We currently have native bee articles written on our website to use as a guide, which should make it easy for you to get started. We also have scientific information on each species already available, and the ability to provide any other information you need.
How this will help
This project will save us $6,073 , allowing us to provide 6 more organizations throughout the US with Sponsor a Hive grants. Sponsor a Hive provides beekeepers with the resources to start and maintain their hives and advocate for pollinators locally

This project will make important information on native bees readily available to the general public, so that they are able to stay informed and become advocates for the native bees in their area. 1 in 3 bites of food that we take is thanks to pollinators (and specifically bee pollination) and the more information that is readily available to the public to advocate for bees, the better.

Project plan

P
Prep: Review of Current Materials
  • Volunteer Manager and Professional meet to review Organization's website or website plan, discuss goals, and align expectations
  • Volunteer Manager and Professional discuss the brand positioning and communications plan (if available), the purpose, key messages, desired tone and target audience
  • Volunteer Manager and Professional agree on a schedule for completion
  • Volunteer Manager provides Professional with any existing materials and content strategy to begin writing
  • Both parties review our pro-tips for Organizations and Volunteers to ensure the project is set up for success
1
Milestone 1: Draft
  • Professional drafts SEO-optimized website copy and sends to Volunteer Manager for review
  • Professional and Volunteer Manager review copy (up to two rounds of review and revision)
2
Milestone 2: Final Draft
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About the org

The Honeybee Conservancy
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Causes
Animals Education Environment
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Honeybee C
Honeybee C.

Project Manager

Our mission

We were established in 2009 to raise awareness about the collapse of honeybee populations across the U.S. and the risk it poses to our food supply. Our volunteer-driven organization is dedicated to education and the conservation and restoration of bee populations and their habitats.

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